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ter 50 years of ownership, Yvon Chou- inard has sold his $3 billion company, Patagonia, and transferred all ownership to the Patagonia Purpose Trust and the Hold- fast Collective. These two organizations will take every dollar not reinvested back into the company and distribute it as dividends to fight climate change. The Patagonia Purpose Trust now owns all the voting stock of the company (two per- cent of the total stock) and exists to create a more permanent legal structure to enshrine Patagonia's purpose and values. It will help ensure that there is never deviation from the intent of the founder and to facilitate what the company continues to do best: demonstrate as a for-profit business that capitalism can work for the planet. The Holdfast Collective owns all the non- voting stock (98 percent of the total stock),
Patagonia Founder Donates His Entire Company to Fight Climate Change
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